• Dairy Category Manager

    Position Location(s) US-NC-Greensboro
    Requisition ID
    # of Openings
    Talent Area
    Postal Code
  • Overview

    The Fresh Market currently has an opening for a Dairy Category Manager at our Corporate Offices in Greensboro, North Carolina. 


    The ideal candidate will have the qualifications and experience as listed below:


    Worked within environment that employed Category Management Principles

    • Knowledge/use of industry data
      • Neilson, IRI and SPINS
    • Clustering of stores
      • Integrate multiple planograms based upon size and demographics
      • Price zone implementation
      • Price models for margin and target competitive pricing
    • Financial acumen of set analysis
      • Sales & GP per linear foot
      • Inventory turn analysis
    • Exposure to Spaceman, JDA or other applications
    • Explicit use of internal data for category performance
      • Sales, margin, turns, days supply, etc.

    History of growth in Category Sales and Margin

    • Specific examples of accomplishments

    Strong involvement in Private Label

    • Understands the role PL plays within the category
    • Involved with sourcing and product specification

    Experience dealing with third party distribution


    Sales Planning

    • Vendor deals/promotions
    • Coordinating dated product versus inventory turns
    • Advertising/Marketing funds
    • Preparing promotional plans in advance
    • Planning distributions/allocations
    • Dealing with “buy-to” plans
    • Creating endcap/display plans (physically building displays to provide examples)


    Thorough understanding of Store Operations

    • Store receiving
    • Reset chronology
    • Backstock handling/tools
    • DSD issues/procedures
    • Perpetual inventory/automatic replenishment principles


    Personal Attributes

    Possess “Foodie” attitude towards categories

    • Understanding of TFM niche
    • Love of food-understands the balance of unique to conventional offerings
    • Relationship to consumer interest versus financial returns
    • Attuned to trends
    • Brings “first to market” attitude for specialty items
    • Creative and energetic

    Hands on attitude

    • Able to adapt to small staff support
    • Multi-task orientation
    • Owns the process from start to finish
    • Comfortable operating as a “service role” for the stores
    • Team player- willing to jump in and help out others



    Minimum 3 years of Category Manager experience

    • College degree required
    • Ideally, has worked in a Specialty Food environment/managed Dairy Categories; additional category experience a plus
    • Direct product purchasing experience
    • Store level Management experience a plus
    • Comfortable with Excel and databases


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